Review: The Creme Shop Sheet Masks

Since hearing that TK Maxx in the UK had begun to sell K-beauty items, I have made a point of dropping by more often to scour their messy shelves full of open products. You do find gems there occasionally. They’re also fantastic for the odd bit of gorgeous stationary in the notebooks section!

Most recently, I bought two packs of sheet masks from The Creme Shop Fusion Mask line. The Creme Shop are actually a US brand (based in LA) but the masks are made in Korea, which they mention proudly along with the fact that their products are cruelty-free.

The mask multipacks cost £4.99 for a pack of five individual sheet masks, which means each mask is about £1. This is a decent price in my opinion, and its US source is probably the reason why seeing as actual Korean-branded masks are usually sold for £2-3 individually at the same store! Price markups are scary.

Now, here’s a little pointer I have to mention. I noticed soon after purchasing my masks that they had an expiry date in 2016. We are well into the second quarter of 2017 now so that is a little concerning (Although not as bad as some 4-year old mask horror stories I’ve read!) I did patch test the essence just to make sure it wouldn’t immediately burn my face, and during my first use I kept the mask on for less time than I normally would have (twenty minutes as opposed to my usual hour or two) just in case.

I decided to make an exception and not return these masks seeing as sheet masks are individually sealed and my skin is generally unreactive. However, in future, I will definitely be checking for expiry dates and erring on the side of caution as to not buy them.

I don’t think in the UK we have expiry dates on cosmetics, just shelf life recommendations, so I don’t think there are any laws concerning any expiry dates on cosmetics anyway. With the rise of global products in cosmetics and especially the popularity of sheet masks recently, I hope regulations on cosmetics expiry dates and retail are considered soon in the future.

EDIT: From the cardboard packaging I had assumed these were expired, but on the individual mask packets the expiry date is listed as 2019. EH. It really shouldn’t be this misleading.

Without further ado, here are my thoughts on the Fusion Masks! I bought two varieties – the Green Tea and Latte, and the Honey and Lavender.

(Displayed on packaging for both masks)

Fusion Masks – The benefits of 2 masks in 1

The Creme Shop’s fusion sheet mask is designed to deliver the benefits of two masks with just one application.

Directions:

  1. Cleanse and dry skin.
  2. Pull out sheet mask from package and place mask on face. Use the excess essence in packet on neck and parts of face not covered by mask.
  3. Leave mask on for 20-30 min or until dry.
  4. Remove mask. Do not wash off or pat dry. Allow skin to absorb remaining nutrients.
  5. Proceed with routine skin regimen.

For a cooling effect, store your mask in the refrigerator.

Not only is each mask infused with two nutritious ingredients, it is also rich in the ultimate moisturiser: hyaluronic acid.

Hyaluronic acid’s superpower: Retains moisture. One gram can hold up to six liters of water. When skin lacks moisture, it can become cracked, aged and dull. Hyaluronic acid keeps skin young and perfectly dewy.

One of the first things I noticed was that The Creme Shop really play up the Korean inspiration of their masks. Since sheet masks became the next new thing, we have seen brands from Superdrug and Garnier to Estee Lauder and Charlotte Tilbury bringing out their own variations. I am aware that some brands do manufacture theirs in Korea as well. The Creme Shop is the first brand I have seen put Korean text on their packaging. Honestly, at a glance, I thought it was a proper Korea-based brand and that is what made me check out the products in the first place. Interesting move.

Green Tea and Milk 

Green Tea’s Super Power: Combats age. Antioxidants in green tea create a barrier to protect skin from free radicals while preventing deep, fine wrinkles.

Milk’s Super Power: Smooths out skin for a soft, silky complexion. Proteins and lactic acid in milk nourish the skin and gradually repair skin discolouration.

Ingredients:

Water, Cocamidopropyl Betaine, Glycerin, Alcohol Denat., Xanthan Gum, PEG-40 Hydrogenated Castor Oil, Tricadeth-10, Betaine, Sodium Hyaluronate, Beta-Glucan, Camellia Sinensis Leaf Extract, Milk Protein Extract, Centella Asiatica Extract, Allantoin, Panthenol, Phenoxyethanol, Chlorphenesin, Disodium EDTA, Fragrance

Compared to the Honey and Lavender, I found this mask to be more pleasant to use. Largely because the smell is less strong and more tolerable, and doesn’t induce the visual of putting straight-up bar soap on my face. Otherwise, the fit was alright. There is a bit of awkward nose shaping but that’s not really new.

There is quite a bit of essence dripping from the mask so I did end up with extra to rub down my neck and arms.

Honey and Lavender

Honey’s Super Power: Filthy rich. Honey is rich in natural sugars and minersla, providing skin with essential nutrients. As a humectant, it traps in moisture to create silky, hydrated skin.

Lavender’s super power: Kills softly. Lavender is known for its therapeutic purposes, but is also effective in combating acne. They key to unblemished skin.

Ingredients:

Water, Cocamidopropyl Betaine, Glycerin, Alcohol Denat., Xanthan Gum, PEG-40 Hydrogenated Castor Oil, Tricadeth-10, Betaine, Sodium Hyaluronate, Beta-Glucan, Lavender Extract, Honey Extract, Centella Asiatica Extract, Lavender Oil, Allantoin, Panthenol, Phenoxyethanol, Chlorphenesin, Disodium EDTA

Okay, when I opened this particular mask, I noticed the bubbles. When I took the mask out, I also noticed the bubble on the eye holes. This being a lavender mask, it totally smelt of lavender soap.

I found it was dripping in essence, and if I had not been erring on the cautious side, I would have used it all. The essence is clear and runny.

The mask fit was decent. As usual, there’s a lot of excess around my chin but the rest of my face fits alright. I should also note that the cotton is standard – thicker than My Beauty Diary, about the same as Etude House. If you’ve tried any sheet mask chances are you’ll be familiar with this type of sheet.

Overall, a decent experience with these masks but I’m not sure I will go out of my way to buy either of these in future!

What have been your beauty finds at TK Maxx recently?

Until next time,

X

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